To get the right type of traffic to your website you need
to concentrate on targeting your audience. Sure you can get
any kind of traffic, but you want targeted traffic with
people that will buy your products. You don’t want the
website sight-seers. There is a huge difference between
obtaining traffic and getting the right types of buying
traffic.
You can target your traffic when you understand the market
and demographics of the regions you want to reach. This
takes some research and time. It is worth the time you
dedicate to the search. When you are in business to make
money, time is one of the elements that will always work
for you if you use it wisely.
Place your advertising on specific sites that reach the
audience you seek. You are not wanting to sell to just
anyone so be selective with the placement of your ads. You
will see a lower amount of traffic when you change how and
where you advertise for a short time yet you will see
increased sales from the new methods.
Use advertising with higher quality content. What is
appealing to the non-buyer user’s wont’ be appealing to the
people interested in purchasing your products. Change how
you word or phrase your content. Add details of the
product. The people wanting to buy already know what they
want to tell them in the content exactly what you have to
offer them.
Place the advertisements on content based sites. Use sites
with relevant content on a similar product but is not a
competitor. People viewing that site will see your ad and
click on it to find your product. Once again, be specific
in the detail of the ad contents.
Use different forms of the keywords and phrases. Not
everyone has the same vocabulary. The expansion of the
terminology increases your traffic and the search engines
will also see you have expanded the terms. They will
increase your rankings, which then place you higher in the
search results thus increases your traffic.
Step out of the box and think like the potential customer.
When you start to think as a customer instead of a business
owner, you increase your targeted audience with your
advertising. Too many businesses make the mistake of
sticking with the same terms since they feel it is safer
even if they aren’t getting the volume of traffic. Take a
chance to make changes with your advertising to reach a
higher number of people.
Advertising is an ever changing technique. Avoid falling
into a rut by using methods everyone else uses and that
have become stale. Be inventive and you will see a
difference with your marketing, traffic, and sales.
Sunday, 11 September 2011
10 amazingly and proven ways of selling product online
1. Sell your products at a wholesale price to retail
web sites. You could sell them individually or in
bulk.
2. Set up joint ventures with other businesses to
sell your product to new customers. They can
introduce it to their customers for a set price.
3. Allow other web sites to sell your product for a
set commission. They can take a percentage of the
sale and send you the rest of the order to drop ship.
4. Sell your product through an affiliate program.
You just pay people a set commission for each of
their sales or click throughs.
5. Sell people the rights to reproduce your product.
You could sell them straight out for one price or
collect royalty payments from each sale they make.
6. Set up a cross promotion deal with another web
business. Allow them to sell your product as a back
end product to their existing customers base.
7. Sell your product in a package deal with other
web businesses. You can both advertise it and split
the profits.
8. Rent your products out for a set period of time.
It's like selling but, you get the products back to
rent again.
9. Allow people to subscribe to your products. It
works best when selling info products, services or
memberships.
10. Allow people to lease your products. It's like
renting them but they have the option of buying at
the end of the lease.
Quote of the Day:
"It is not how much one makes but to what purpose one
spends." -- John Ruskin
web sites. You could sell them individually or in
bulk.
2. Set up joint ventures with other businesses to
sell your product to new customers. They can
introduce it to their customers for a set price.
3. Allow other web sites to sell your product for a
set commission. They can take a percentage of the
sale and send you the rest of the order to drop ship.
4. Sell your product through an affiliate program.
You just pay people a set commission for each of
their sales or click throughs.
5. Sell people the rights to reproduce your product.
You could sell them straight out for one price or
collect royalty payments from each sale they make.
6. Set up a cross promotion deal with another web
business. Allow them to sell your product as a back
end product to their existing customers base.
7. Sell your product in a package deal with other
web businesses. You can both advertise it and split
the profits.
8. Rent your products out for a set period of time.
It's like selling but, you get the products back to
rent again.
9. Allow people to subscribe to your products. It
works best when selling info products, services or
memberships.
10. Allow people to lease your products. It's like
renting them but they have the option of buying at
the end of the lease.
Quote of the Day:
"It is not how much one makes but to what purpose one
spends." -- John Ruskin
Things to consider when creating member's only website
1. What will be the title of your members only web
site and will it have a subtitle? Will you have a logo,
slogan or graphics for your members only site?
2. What type of content will you include in your
members only web site? ebooks, articles, software,
interview transcripts, etc.
3. Will your members only web site host a member
community? message boards, chat rooms, online
classes, online consulting, etc.
4. Will you be the only content provider or will there
be other providers? Will your ask other members to
contribute related content to your member's site?
5. How will you allow people to navigate, find or
search for information in your members only site?
Links, search engine, index, table of contents, etc.
6. Will your members only web site be sold as a
product or will it be used as a promotional tool?
Will you be promoting back end products in it?
7. Will you members only web site ad contain a
guarantee, testimonials, strong headline, a major
benefit, limited offer, free bonuses, etc.
8. What type of payments will you accept for the
members only web site? Will you be billing them
once, monthly, quarterly or yearly?
9. Will you let your prospects read a free sample?
content excerpt, ebook chapter, article, a free hour
pass, free limited membership, etc.
10. Will you password protect your members only
web site, use an honesty system or change the url
every now and then?
Quote of the Day:
"You never suffer from a money problem, you always suffer
from an idea problem." -- Robert H. Schuller
site and will it have a subtitle? Will you have a logo,
slogan or graphics for your members only site?
2. What type of content will you include in your
members only web site? ebooks, articles, software,
interview transcripts, etc.
3. Will your members only web site host a member
community? message boards, chat rooms, online
classes, online consulting, etc.
4. Will you be the only content provider or will there
be other providers? Will your ask other members to
contribute related content to your member's site?
5. How will you allow people to navigate, find or
search for information in your members only site?
Links, search engine, index, table of contents, etc.
6. Will your members only web site be sold as a
product or will it be used as a promotional tool?
Will you be promoting back end products in it?
7. Will you members only web site ad contain a
guarantee, testimonials, strong headline, a major
benefit, limited offer, free bonuses, etc.
8. What type of payments will you accept for the
members only web site? Will you be billing them
once, monthly, quarterly or yearly?
9. Will you let your prospects read a free sample?
content excerpt, ebook chapter, article, a free hour
pass, free limited membership, etc.
10. Will you password protect your members only
web site, use an honesty system or change the url
every now and then?
Quote of the Day:
"You never suffer from a money problem, you always suffer
from an idea problem." -- Robert H. Schuller
10 proven ways to build taffic for your site
Everyone wants traffic to their website. It is not always
easy to get more people to visit your site. There are ways
to generate the desired traffic. It takes being creative
and innovative sometimes; yet here are several ideas that
will help.
1. Use Flickr. Social photo sharing drives people to your
website. Add good tags to the photos so they attract the
members on the site. Write a post in your blog and add the
link to the Flickr site. The two sites will work in unison
to draw traffic to your site.
2. Join a social bookmarking site. Share your favorite
sites with other people sharing the same interests. Include
your website. The social sites are like a specific search
engine for many people. Add the bookmarks to your blog site
to increase your internet traffic. Add interesting links to
relevant products that the users are searching for. The
more interesting links you have bookmarked the larger your
following will become.
3. Start blogging. Join several sites where you comment on
the blog posts. Add your URL with posting. Keep in mind you
are commenting on your posts so remain focused on the topic
since you do not want your posting to be deleted or
considered as spam. You want to appear knowledgeable and
someone others can trust.
4. Use forum signatures for promotion of your site with a
live link. Use topics with great information and link them
back to your sties. The more information you provide the
readers the more they will rely on you for your new
information. They will return repeatedly to read what you
are posting.
5. Add widgets, themes, and extension to your site. There
are many free additions that will enhance your site. Make
your site interesting rather than the typical boring
website. Make your site user friendly and exciting. Users
want to see and experience new things, give it to them with
your site.
6. Ask your online friends to look at your website and have
them help spread the word about it. They can use their
personal blogs, websites, and contacts to increase your
website traffic.
7. Use industry specific sites to add links and networks
with by contacting the websites. Many are willing to join
the cause to help your build your website traffic.
8. Expand your exposure by adding podcasts to your site.
Include audio and video that is interesting and intriguing.
9. Submit your feed to blog site directories. The feed will
drive traffic from another site to your site.
Last but not least:
10. Submit articles to article directories, using the
resource box to drive traffic to your site and establish
strong backlinks to your site; for the Search Engines.
When you do your traffic building, it is not really about
the traffic but offering what the readers want. When you
reach out to them with information and products you service
a valuable purpose.
easy to get more people to visit your site. There are ways
to generate the desired traffic. It takes being creative
and innovative sometimes; yet here are several ideas that
will help.
1. Use Flickr. Social photo sharing drives people to your
website. Add good tags to the photos so they attract the
members on the site. Write a post in your blog and add the
link to the Flickr site. The two sites will work in unison
to draw traffic to your site.
2. Join a social bookmarking site. Share your favorite
sites with other people sharing the same interests. Include
your website. The social sites are like a specific search
engine for many people. Add the bookmarks to your blog site
to increase your internet traffic. Add interesting links to
relevant products that the users are searching for. The
more interesting links you have bookmarked the larger your
following will become.
3. Start blogging. Join several sites where you comment on
the blog posts. Add your URL with posting. Keep in mind you
are commenting on your posts so remain focused on the topic
since you do not want your posting to be deleted or
considered as spam. You want to appear knowledgeable and
someone others can trust.
4. Use forum signatures for promotion of your site with a
live link. Use topics with great information and link them
back to your sties. The more information you provide the
readers the more they will rely on you for your new
information. They will return repeatedly to read what you
are posting.
5. Add widgets, themes, and extension to your site. There
are many free additions that will enhance your site. Make
your site interesting rather than the typical boring
website. Make your site user friendly and exciting. Users
want to see and experience new things, give it to them with
your site.
6. Ask your online friends to look at your website and have
them help spread the word about it. They can use their
personal blogs, websites, and contacts to increase your
website traffic.
7. Use industry specific sites to add links and networks
with by contacting the websites. Many are willing to join
the cause to help your build your website traffic.
8. Expand your exposure by adding podcasts to your site.
Include audio and video that is interesting and intriguing.
9. Submit your feed to blog site directories. The feed will
drive traffic from another site to your site.
Last but not least:
10. Submit articles to article directories, using the
resource box to drive traffic to your site and establish
strong backlinks to your site; for the Search Engines.
When you do your traffic building, it is not really about
the traffic but offering what the readers want. When you
reach out to them with information and products you service
a valuable purpose.
Thursday, 8 September 2011
5 tested ways to promote your website
1. Holding a contest or sweepstakes is an proven way
to promote your web site. You can announce your site
to hundreds of web sites that list free contests and
sweepstakes. Send out a press releases about your
contest or sweepstakes. Ask entrants to your contest
or sweepstakes if they would accept offers from your
business in the future by e-mail.
2. Use online chat rooms to promote your web site.
Find the right chat room where your targeted audience
would gather. Announce to everyone in the chat room
something interesting or free that's offered on your
web site. This will draw visitors to your web site.
Always be aware of chat room rules before engaging
the visitors in a sales pitch that could be considered
spam.
3. Cross promote your web site with other sites. I try
to find other web sites. that have the same target
audience, but are not in direct competition with my
business. Doing cross promotions with other businesses
increases your profits, sales, and beat your competition.
You can find businesses to cross promote all over the
Internet.
4. You can easily promote your web site by using traffic
generators. It could be a free e-zine, service, e-book,
contest etc. Giving away traffic generators gives you the
opportunity to get free advertising by including your ad
on them. There are online directories that will also let
you submit your freebie information. You can even let
other people give away your traffic generators.
5. Posting messages to e-mail discussion lists is a great
way to promote your web site An e-mail discussion list
is a group of people connected together via e-mail that
can communicate with one another. When you post a
message to a list include your signature file at the end.
Include an attention getting sentence why they should
visit your web site.
Quote of the Day:
"The universal regard for money is the one hopeful fact in
our civilization. Money is the most important thing in the
world. It represents health, strength, honor, generosity
and beauty. Not the least of its virtues is that it
destroys base people as certainly as it fortifies and
dignifies noble people." -- George Bernard Shaw
to promote your web site. You can announce your site
to hundreds of web sites that list free contests and
sweepstakes. Send out a press releases about your
contest or sweepstakes. Ask entrants to your contest
or sweepstakes if they would accept offers from your
business in the future by e-mail.
2. Use online chat rooms to promote your web site.
Find the right chat room where your targeted audience
would gather. Announce to everyone in the chat room
something interesting or free that's offered on your
web site. This will draw visitors to your web site.
Always be aware of chat room rules before engaging
the visitors in a sales pitch that could be considered
spam.
3. Cross promote your web site with other sites. I try
to find other web sites. that have the same target
audience, but are not in direct competition with my
business. Doing cross promotions with other businesses
increases your profits, sales, and beat your competition.
You can find businesses to cross promote all over the
Internet.
4. You can easily promote your web site by using traffic
generators. It could be a free e-zine, service, e-book,
contest etc. Giving away traffic generators gives you the
opportunity to get free advertising by including your ad
on them. There are online directories that will also let
you submit your freebie information. You can even let
other people give away your traffic generators.
5. Posting messages to e-mail discussion lists is a great
way to promote your web site An e-mail discussion list
is a group of people connected together via e-mail that
can communicate with one another. When you post a
message to a list include your signature file at the end.
Include an attention getting sentence why they should
visit your web site.
Quote of the Day:
"The universal regard for money is the one hopeful fact in
our civilization. Money is the most important thing in the
world. It represents health, strength, honor, generosity
and beauty. Not the least of its virtues is that it
destroys base people as certainly as it fortifies and
dignifies noble people." -- George Bernard Shaw
Saturday, 3 September 2011
10 solid Breakthrough Marketing Ideas
1. Create a directory of web sites on a specific
topic. Give people the option of adding the
directory to their web site by linking to it. Put
your business advertisement at the top of the
director's home page. This technique will get lots
of people to link to your web site and give you
free advertising.
2. Do you have a product or service that doesn't
sell good? Offer it as a free bonus for someone
else's product or service. Get free advertising by
placing your web site or business ad on the
product or in the product package.
3. Trade autoresponder ads with other businesses.
If both of you send out information with auto-
responders just exchange a small classified ad
to put at the bottom or top of each other's
autoresponder message.
4. Start a free tip line. Offer a free daily, weekly,
or monthly tip recorded on your voice mail. The
tips should be related to your business. Include
your ad for your web site or business at the
beginning or end of your message.
5. Exchange content with other web sites and
ezines. You could trade articles, top ten lists, etc.
Both parties could include a resource box at the
end of the content.
6. Offer to insert ads into your product package
for other businesses. Just ask, in return that they
do the same for your business. You should only
trade insert ads with businesses that have the
same target audience.
7. Offer a free daily class in your web site's chat
room. The class should be related to the subject
of your business or web site. This will get people
to visit your web site everyday.
8. Do you have a product that doesn't sell good?
Offer it as a free bonus for another businesses
product or service. You'll get free advertising by
placing your web site or business ad on the free
bonus.
9. Place different emotional response ads for the
same product or service all over your web site.
One ad may hit their hot button to buy more than
another ad.
10. Publish your e-zine in e-book format. You
could offer a larger number of articles per issue.
It also allows you to include graphics with your
ezine. Your advertising revenue would increase
because you could charge businesses for large
color ads.
Quote of the Day:
"From birth to age 18, a girl needs good parents, from 18
to 35 she needs good looks, from 35 to 55 she needs a good
personality, and from 55 on she needs cash." -- Sophie
Tucker
topic. Give people the option of adding the
directory to their web site by linking to it. Put
your business advertisement at the top of the
director's home page. This technique will get lots
of people to link to your web site and give you
free advertising.
2. Do you have a product or service that doesn't
sell good? Offer it as a free bonus for someone
else's product or service. Get free advertising by
placing your web site or business ad on the
product or in the product package.
3. Trade autoresponder ads with other businesses.
If both of you send out information with auto-
responders just exchange a small classified ad
to put at the bottom or top of each other's
autoresponder message.
4. Start a free tip line. Offer a free daily, weekly,
or monthly tip recorded on your voice mail. The
tips should be related to your business. Include
your ad for your web site or business at the
beginning or end of your message.
5. Exchange content with other web sites and
ezines. You could trade articles, top ten lists, etc.
Both parties could include a resource box at the
end of the content.
6. Offer to insert ads into your product package
for other businesses. Just ask, in return that they
do the same for your business. You should only
trade insert ads with businesses that have the
same target audience.
7. Offer a free daily class in your web site's chat
room. The class should be related to the subject
of your business or web site. This will get people
to visit your web site everyday.
8. Do you have a product that doesn't sell good?
Offer it as a free bonus for another businesses
product or service. You'll get free advertising by
placing your web site or business ad on the free
bonus.
9. Place different emotional response ads for the
same product or service all over your web site.
One ad may hit their hot button to buy more than
another ad.
10. Publish your e-zine in e-book format. You
could offer a larger number of articles per issue.
It also allows you to include graphics with your
ezine. Your advertising revenue would increase
because you could charge businesses for large
color ads.
Quote of the Day:
"From birth to age 18, a girl needs good parents, from 18
to 35 she needs good looks, from 35 to 55 she needs a good
personality, and from 55 on she needs cash." -- Sophie
Tucker
When You Give, You Shall Receive
You can increase your marketing exposure effortlessly by
placing your ad on free stuff, then allow other people to
give it away. The more people that give away your free
stuff the more your ad will be seen.
Most free stuff can be created easily and without little or
no expense. Electronic freebies are perfect because with
these types of freebies there's no shipping or physical
material costs.
Below are some popular types of electronic freebies.
Free e-Coupons/e-Gift Certificates-Give your visitors free
electronic coupons and gift certificates for your products
or services.
Free e-Books-Give your visitors a free electronic book.
The e-book should be related to your web site theme.
Free e-Reports-Give your visitors free electronic reports.
The reports could be in autoresponder form or in text
format.
Free e-Courses-Give your visitors a free electronic courses.
They could e-mail your follow-up autoresponder and be
sent a lesson each day.
Free Software-Give your visitors free software. It could
be a game or a useful utility. Just have them download it
right from your web site.
Free Online Services/Utilities-Give your visitors free online
services or utilities. They should be ready to use right from
your web site.
In conclusion, when you use this marketing strategy it will
quickly spread your advertising all over the internet.
Quote of the Day:
"It's just as easy to be happy with a lot of money as with
a little." -- Marvin Traub
placing your ad on free stuff, then allow other people to
give it away. The more people that give away your free
stuff the more your ad will be seen.
Most free stuff can be created easily and without little or
no expense. Electronic freebies are perfect because with
these types of freebies there's no shipping or physical
material costs.
Below are some popular types of electronic freebies.
Free e-Coupons/e-Gift Certificates-Give your visitors free
electronic coupons and gift certificates for your products
or services.
Free e-Books-Give your visitors a free electronic book.
The e-book should be related to your web site theme.
Free e-Reports-Give your visitors free electronic reports.
The reports could be in autoresponder form or in text
format.
Free e-Courses-Give your visitors a free electronic courses.
They could e-mail your follow-up autoresponder and be
sent a lesson each day.
Free Software-Give your visitors free software. It could
be a game or a useful utility. Just have them download it
right from your web site.
Free Online Services/Utilities-Give your visitors free online
services or utilities. They should be ready to use right from
your web site.
In conclusion, when you use this marketing strategy it will
quickly spread your advertising all over the internet.
Quote of the Day:
"It's just as easy to be happy with a lot of money as with
a little." -- Marvin Traub
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